The Making Tracks music funding scheme is now four years old. Every year, we do a count of the number of times Making Tracks-funded songs have played, both on air and online, giving us a raw measure of broadcast “mileage” achieved via the Making Tracks scheme.
This report gives a gauge of audience reached and from a financial point of view, value for money. We use it to review trends and spot strengths and weaknesses.
We have also for the first time analysed: how many projects have been funded; how many artists have been funded; how many projects have been funded per artist; and the impact of the Making Tracks scheme on the local radio airplay charts.
Read the full report below. For an infographic snapshot of the findings see below.